About Inside Artisan
Inside Artisan features artisan and indie businesses of all kinds, from jewelry designers and perfumers to visual artists and natural skincare providers. Inside Artisan also explores topics of interest to small business owners, such as hiring employees, finding product liability insurance, and locating online groups of others in your tribe.
Inside Artisan grew out of my previous blog, Perfume In Progress, which I created while running my artisanal perfumery called Sonoma Scent Studio. The blog began as a way to give customers a peek behind the scenes into the development of new scents. I also posted about my garden and the Sonoma wildlife that we see where we live, and about general perfumery and olfaction topics. I am now passing Sonoma Scent Studio on to a new owner, and the blog is transitioning to a new name, Inside Artisan, and a broader purpose, to cover many artisan businesses rather than just perfume-related topics. The older Sonoma Scent Studio posts are now archived as a category under the Personal tab, and the more general perfume categories can be found under the Perfume tab. The older posts about my garden can be found under the Personal tab, where I will continue to post about the garden from time to time.
In 2017, the Perfume In Progress blog was a Top Ten Finalist in the Perfumed Plume Awards, and in 2016 the Perfume In Progress contest entry was named a Top Submission.
I created my artisanal perfumery called Sonoma Scent Studio in 2004, and I ran the online business until early 2018. I formulated and produced the fragrances in-house using beautiful ingredients sourced from around the world, blended into a base of organic grain alcohol. Learning how to run an artisan business gave me an appreciation for both the advantages and the challenges, and it led to my desire to support other small business owners.
My background includes attending Stanford University, where I earned a B.S. in Environmental Earth Science (with distinction and induction into the honors society Phi Beta Kappa) and M.S. in Geomechanics. Later, I worked for Sun Microsystems as a technical writer for one of their software development teams, writing a programmer’s manual for their windows system. I have been published in the San Francisco Chronicle’s Home And Garden section, and I authored a cover story for the magazine Herbalgram. I also created and still run the website TendonPain.org, which is dedicated to educating the public about tendinopathy and encouraging research into treatments.
I grew up in the San Francisco Bay Area and have been living in Healdsburg, California since 2005. My interests include graphic design and website design, branding, organic gardening (roses, perennials, vegetables), perfumery, gemstone jewelry, reading, geology, and photography.
I hope you enjoy your visit to the Inside Artisan blog!